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2xurl

Marketing Teams

Smarter campaign tracking with short links

Give every channel and creative its own link, tag it with UTM parameters, and see which ones earn clicks. 2xurl keeps campaign links organised so your team can compare results without spreadsheets.

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Why it helps

  • Know what drives clicks

    Compare links by channel, country, device and referrer.

  • Consistent tagging

    UTM parameters travel with every redirect, so analytics tools label traffic correctly.

  • Test and adapt

    Split traffic or route by audience without changing the link you shared.

Features you'll use

  • CampaignsGroup related links and compare their performance side by side.
  • UTM parametersAdd utm_source, utm_medium and utm_campaign so traffic is labelled in your tools.
  • Click analyticsClicks and unique visitors by country, device, browser, OS, referrer and UTM.
  • A/B splitSplit traffic between destinations to see which page performs better.
  • Redirect rulesSend visitors to different pages by country, device, language or schedule.
  • QR codesStyled QR codes for any link, downloadable as PNG or SVG.
  • Team workspacesInvite teammates with roles and share links and analytics in one workspace.

How it works

  1. 1Create a campaign and a link per channel.
  2. 2Add UTM tags and launch.
  3. 3Compare clicks and adjust where traffic goes.

More use cases

Ready to get started?

Make Every Link Work Harder.

Start creating, organizing and tracking your links with 2xurl.

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